Brand & Collateral Development
Elevate Your Brand with Comprehensive Identity and Collateral Solutions
In today’s competitive market, establishing a cohesive and memorable brand identity is essential for businesses aiming to stand out and connect with their target audience. At Double A Marketing, we specialize in comprehensive brand development services, including the creation of high-quality marketing collateral that reinforces your brand’s presence across various platforms.
- Brand Strategy: Defining your brand’s mission, vision, values, and market positioning to ensure alignment with your business objectives.
- Logo Design and Animation: Creating a distinctive and impactful logo that encapsulates your brand’s essence.
- Visual Identity: Developing a cohesive visual style, including color schemes, typography, and imagery, to ensure consistency across all materials.
- Brand Guidelines: Establishing comprehensive guidelines to maintain brand consistency across all platforms and communications.
- Business Cards: Designing professional business cards that leave a lasting impression.
- Brochures and Flyers: Creating informative tri-fold brochures, flyers, and technical posters that effectively communicate your offerings.
- Merchandise Design: Designing branded giveaways such as hats, shirts, mugs, pens, and more to enhance brand visibility.
- And More!
The Impact of a Strong Brand Identity
Brand Recognition: Consistent use of signature colors can increase brand recognition by up to 80%. – EasyCheck
Consumer Trust: 90% of potential customers expect a consistent experience across all platforms and channels, yet fewer than 10% of B2B companies say their branding is very consistent. – Zimmer Communications
Design Expectations: 45% of consumers expect great design across sales and marketing collateral. – Truelist
Emotional Impact of Print: Studies have shown that while consumers process digital ad content quicker, they spend more time with physical ads, fostering a stronger emotional response and better recall. – Mimeo
Our Process
Discovery & Research: We begin by understanding your business, target audience, and industry landscape.
Strategy Development: We craft a tailored brand strategy and identify the necessary collateral materials.
Design & Creation: Our creative team develops the visual elements and collateral designs, ensuring alignment with your brand identity.
Implementation: We assist in deploying your new brand identity and collateral across relevant mediums.
Evaluation & Support: We provide ongoing support to monitor the effectiveness of your brand materials and make necessary adjustments.
Flexible Package Options
We offer a range of packages to accommodate various business needs and budgets. Please note that these packages are customizable to fit your specific needs. For businesses requiring a tailored approach, we offer custom pricing to ensure our services align perfectly with your objectives.
Includes:
- 3 initial logo concepts
- 2 rounds of revisions
- Typography selection
- Final logo in multiple formats (JPEG, PNG, SVG)
Includes:
- 4 initial logo concepts
- 5 revisions
- Typography selection
- Logo variations (horizontal, vertical, icon-only)
- Final logo in multiple formats (JPEG, PNG, SVG, EPS)
- Basic brand guidelines
Includes:
- Unlimited logo concepts and revisions
- Typography selection
- Comprehensive logo suite (variations for different backgrounds, sizes, and applications)
- Final logo in all necessary formats
- Detailed brand guidelines
- Business card design
- Logo animation (.GIF, .MP4)
Includes:
- Business card design
- Letterhead design
- 1-page PDF design
Includes:
- Basic Collateral Package
- Brochure design (tri-fold)
- Flyer design
- Email signature design
Includes:
- Standard Collateral Package
- Merchandise design (e.g., hats, shirts, mugs, pens)
- Presentation template design
- Branded loop video
- Social media banner design
If you’re interested in combining multiple packages or services, we offer customized estimates that may include potential discounts. This approach allows us to provide tailored solutions that align with your specific goals and budget.
Additionally, please note that the services listed are not exhaustive. We offer a wide range of marketing and branding solutions beyond those mentioned. If you have specific requirements or are seeking services not detailed here, we encourage you to reach out to discuss how we can assist in fulfilling your business needs.
Why Choose Double A Marketing?
At Double A Marketing, we understand that a strong brand, complemented by cohesive marketing collateral, is the foundation of a successful business. Our data-driven approach, combined with creative excellence, ensures that your brand not only stands out in the marketplace but also resonates deeply with your target audience. Partner with us to build a brand that reflects your values, engages your customers, and drives your business forward.